About Us

JOHR is a curated multi-brand platform bringing emerging South Asian designers to the UK.

Created to offer more choice, better service and faster delivery, we make discovering distinctive fashion feel effortless.

Our collections are released in small batches, giving our customers access to pieces that feel considered, individual and far from mass-produced.

With next-day delivery on selected styles and UK-based customer care, JOHR offers a shopping experience as thoughtful as the clothes themselves.

From Lahore to London. For You.